08 / 13 · Decorative and industrial coatings
Rainbow Paints
Complete Colour. Complete Care.
- Launched
- 2025Launched
- Pages
- 88Pages
- Largest paint
- 1.1 sLargest paint
- Page weight
- 231 kBPage weight
- Lighthouse
- 97Lighthouse
The problem
A homeowner picking a colour for a bedroom and a plant manager specifying a floor coating had been arriving at the same page and both leaving.
What we built
Two routes from one door, a colour picker that renders true on a phone screen, and an industrial specification section with its own navigation so neither audience has to read the other's pages.
What changed
Two audiences, one brand, and nobody scrolling past the half that is not theirs.
Open rainbow-paints-web-demo.vercel.app ↗
Draft case study · the studio replaces this with its own account